Paul Graham at Y Combinator has posted a great list of startup ideas they'd like to fund. Among them - fix advertising. Advertising could be made much better if it tried to please its audience, instead of treating them like victims who deserve x amount of abuse in return for whatever free site they're getting. It doesn't work anyway; audiences learn to tune out boring ads, no matter ...
Brian Solis wrote a lengthy and insightful guest-post on TechCrunch about the top PR secrets for startups. Here's the cliff notes version: "There’s no question, you have to compete for attention and in order to do so effectively and genuinely, you need someone who can help tell your story, the right way, through the people who reach your customers. It’s not an overnight process and it’s not something to ...
One of the really exciting parts about working at Viget Labs is the opportunity to sit down with creative entrepreneurs who bring their ambitious ideas for launching a new startup company. And while there is no shortage of interesting and useful new apps to be built, the money question inevitably comes up early in the conversation. David Heinemeier Hansson, creator of the Ruby on Rails framework and Partner ...
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