Socialmediaworx

Joshua Porter breaks down social design into three eras, and suggests a fourth stage - where we find ourselves today: Additionally, much of the current evolution of social software is in improving the communication between people who provide a service and people who use a service. This is what I think is meant by “social media marketing”. This is somewhat of the fourth wave…when social applications not only improve ...

Tara Hunt over at Horsepigcow has a brief but poignant interview up with the founders of Threadless as part of her Whuffie Factor series. Tara defines Whuffie as: the store of social capital that is the currency of the digital world. In short, it's the secret sauce of Web 2.0 companies who have learned to cultivate and work with their communities to create a successful online business. And ...

I've been writing more and more about branded utilities, and it's a marketing strategy our team at Viget Labs continues to embrace. David Armano's latest AdWeek article makes one of the best cases for building a web app as your digital marketing strategy I've read: Well, for starters, unlike my experience on Grainger, many advertisers aren't focused on building the digital applications that people want to use; they're focused ...

Charles Leadbeater has a great video clip out promoting his new book, "We Think." It's a simple, but elegant video about the culture we're creating through digital tools: More people than ever can participate in culture, contributing their ideas, views, information. The web allows them not just to publish but to share and connect, to collaborate and when the conditions are right, to create, together, at scale. That is why ...

We embed video clips, photos and widgets all over the web. But what about pure text? Does copy deserve something more than a simple copy-paste? That's the question Anil Dash is asking: But we've only been using this stuff for the most complicated parts of the web, like rich media. What about text?...But there seems to me to be something really interesting, some kind of potential, to including our posts (or parts ...

After seeing this list, I thought I'd give FriendFeed a shot. Anything to roll web services into one simple aggregation tool. Feel free to follow/subscribe/be my new friend here. Cheers.SHARETHIS.addEntry({ title: "FriendFeed", url: "http://www.socialmediaworx.com/2008/friendfeed/" });

As you know, I'm a big fan of the DC-area startup community. We've got some of the best talent around. That's why I was so excited to see Techcrunch's post that local social bookmarking company Mixx joined the ranks of the social bookmarking tools on the New York Times. I recently signed up for the service myself, and have so far been very impressed with the experience. You ...

Can't stop, won't stop! That's certainly how living in the social media era can feel. It's ubiquitous in geography and the clock never stops running. And if you're a company - big or small - it can feel like the world has been unleashed on your idea, product or brand. Sometimes for good, sometimes not so good. Jon Greer at BNet.com wonders if you can put limits on social media: One ...

[youtube=http://www.youtube.com/watch?v=I6IQ_FOCE6I] Sure, you've probably already seen it, but it's just too good.SHARETHIS.addEntry({ title: "We Didn’t Start the Bubble", url: "http://www.socialmediaworx.com/2007/we-didnt-start-the-bubble/" });

We live in an information-saturated world. No surprise there. But I'm always intrigued when any kind of aggregation tool hits the market with the potential to help me better collect and analyze heavy streams of information. Be it my Netvibes start page, imperative reads like Techmeme and Digg, or even using Basecamp at work to easily compile and manage projects, I'm increasingly grateful for tools that help me collect, ...